I am going to tell you a story about a girl who wanted to blog. She wanted to make a blog because she saw me doing it, having fun, and making money while I did it. She so desperately wanted to see the same success. So, I sat down with her and I looked her in the eyes and I said, “if you want to do this, you need to find the niche that works best for you. You need to not do it for money, but do it because you love every word that you are going to write and every sentence that you are going to form.”
After I said those words, I got up and I walked away. I wanted her to really let those words sink in. I wanted her to really appreciate what I had said because it is something that most bloggers do not appreciate. Even those that make a living from this great thing called blogging, some don’t appreciate what they do. It’s just a business to them and frankly, I don’t agree with that. To each his own, but John Chow said it best with his video about the Dot Com Lifestyle. The most important thing to him (and I agree because it’s the most important thing to me) is his ability to have an outlet where he can talk about anything he wants.
My friend tracked me down after I had left the room to go take care of some things and she told me that she so desperately wanted to make a blog about how to help people. So, I sat down with her again and I said to her that she needed to pick something that she loved. I stressed that because if she didn’t love it, it wouldn’t work. She said, “helping people is what I love to do.” So I nodded my head and I started to help her set up her blog, get hosting, a domain, all of that.
Now…What am I trying to say with this story? She’s now having success with her blog. Traffic is rolling in, the earnings are starting to come (which most people don’t ever get) and most importantly, she’s starting to connect with her readers. She could have done the same thing with a different niche, such as health, and tried to make money. But instead, she found her niche. She really thought for that little bit of time about a topic that she was passionate about.
That was the best thing she could have done. Because she really thought about what she wanted to do, she was able to create the necessary idea that would make her blog grow. She found her niche. She found what she was passionate about. For me, I am passionate about politics, biology, and money. I own a blog on each of those topics. Politics, biology, and money. I own other blogs on other passions (I could write a post on my passions alone), but those are my biggest passions…
What am I trying to say? Find your passion. Be the blogger that found his or her niche. Once you have it, you’ve conquered one of the hardest parts of blogging. It really is a great feeling when you know people are coming back to read your writing because you are giving them something they need. Trust me.
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